About Us
Emma
I'm Emma, founder of Rosie & Smudge, a homeware brand launched in 2025 from a personal desire to find beautiful, affordable luxury pieces that work harmoniously throughout the home. The idea was sparked during my search for stylish cushions that didn’t compromise on quality, design, or sustainability—and quickly grew into something much more.
Rosie
Nestled in the heart of the Cotswolds, Rosie & Smudge draws deep inspiration from the natural beauty that surrounds us—from earthy, nature-led colour palettes to clean, timeless design. The brand’s name is a personal tribute: Rosie, our first family dog, and Smudge, my beloved family cat who passed away this year. Their names reflect the warmth, comfort, and connection we hope our pieces bring into your home.
Smudge
Sustainability is at the heart of everything we do—each item is crafted with care, we proudly use zero plastic in our products and packaging, and thoughtfully made to embody conscious living. Every Rosie & Smudge collection is intentionally curated, with each piece handmade in small batches using traditional cutting and crafting techniques. This careful process not only ensures exceptional quality but also keeps waste to a minimum. We are more than just homeware, Rosie & Smudge is about embracing a more mindful and considered way of living.